How To Get Your Info Product Created

Yes. It is intimidating to think about creating an information
product from scratch. Especially if you’ve never written anything
outside of school, or if you’re not an “expert” in the topic that your
product covers.
And even if you are a good writer and you are an expert on the
topic that your product covers, you still might not have the time to
get your product made. Or you may not feel like it for whatever
reason.
Well, don’t let this get you down. There are several really easy
ways to get a product made in a hurry.
Here are a few. Let’s start with getting an Ebook made:
1. Record yourself talking and then have the recording
transcribed.
Sound like a no-brainer? It is. I’ve used this method myself on
more than one occasion and the results have always been great.
Here’s why this is a good method to use:
Staring at a blank piece of paper waiting to be written on
is intimidating….but simply talking about a topic is easy.
We do it every day.
For most people, it’s faster to talk than it is to write.
When you talk, you’re (I hope) being casual and
conversational. Your readers appreciate this…no one
wants to read some stuffy text book style material all day.
When you talk into a tape recorded, you can just sort of let
your mind flow. You don’t have to worry about grammar
or punctuation or page layout. And you can edit the actual
content after your recording has been transcribed.
So this is by far the easiest way for you to get started. All you’ll
need is a regular tape recorder that you get your local Radio Shack.
Once your recording is finished, you just need to get the tape
transcribed. The easiest way to do this is to simply call a
temporary employment agency and tell them you need someone to
transcribe a tape for you.
Have them put the transcription in a Microsoft Word document or
something similar (so you can edit it later).
Expect to pay about $50.00 for a one hour tape.
Here’s another way to get it done.
Go to http://www.google.com and search for “transcription
services”. You’ll get a ton of results.
The first site I found after about 7 seconds of searching was
http://www.asaptranscripts.com . They promise same day service
for some projects.
So getting your tape transcribed is easy.
Once you get your tape transcribed, all you have to do is edit the
transcription for clarity and you’re just about ready to go.
Your final step is to convert your edited transcript into a
downloadable ebook.
Here are a few ways to do this:
1: Use Adobe Acrobat. This will turn your Word file (or a similar
file) into a .pdf document.
Just about every computer on the face of the earth can read .pdf
documents so I recommend that you go this route.
Adobe Acrobat is an expensive program, but fortunately you can
make a .pdf ebook without having to buy it ☺
The best way to do this is to use Adobe’s PDF Online Service
here: https://createpdf.adobe.com.
At this site, you can sign up for a trial account of their $9.99 per
month service which allows you to make .pdf documents through a
web based interface.
The free trial gives you 5 “sessions” with their service so you can
make 5 different ebooks for free. Not bad!
So creating your Ebook using the “tape recorder” method really
only involves four simple steps:
1. Talk about your topic into a tape recorder.
2. Get the recording transcribed and put into a Microsoft
Word document or something similar.
3. Edit the transcription for clarity.
4. Turn your finished product into an Ebook using Adobe’s
PDF service.
If you think about it, all you really have to do is talk, edit, and
press a few buttons.
And to think that some people say this is hard ☺…
But what do you do if you’re not an expert on the topic you’re
creating a product for?
Not to worry…I’ve got you covered. Here are two ways that you
can get a product made by using someone else’s expertise:
1. Interview an expert, record the interview, and turn the
recording into a downloadable audio file, an Ebook
(transcription), or both.
This is possibly the easiest way to get your product
created. Think about it. You don’t even really have to do
anything but ask questions and sit back as your expert does
all the real “work” for you.
Let me give you a real life example of exactly how easy it is
to come up with ideas for this kind of product.
One night my wife and I were having dinner with some
friends of ours who are medical doctors.
I love to talk to doctors about medicine so I started asking
them about various things I had heard about lately.
The conversation eventually turned to a particular disease
that was giving my Grandfather quite a bit of trouble:
Shingles.
Now I don’t know if you’ve ever had Shingles or if you
know anyone who has, but let me tell you…it’s horrible.
Shingles ends up causing severe pain in affected areas if you
don’t catch it in time (my Grandfather didn’t catch it in time)
and it can take months to heal. In some cases, people have
the disease for more than a year. That’s a year of constant
pain.

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